ChatGPT marketing agency
Get recommended when buyers ask ChatGPT
People no longer only search, they ask. Upnext works on the sources those answers are built from, so that when someone asks ChatGPT, Perplexity or Google AI for a recommendation in your category, your brand is part of the answer.
What a ChatGPT marketing agency does
There is no ad slot inside an AI answer and no ranking dashboard to game. Assistants assemble replies from pages and discussions they retrieve and trust. So the work is source work: find the prompts that matter commercially, find the sources those answers cite, and become one of them, credibly and repeatedly.
In practice, community discussion carries most of the weight for recommendation prompts. That is why our core service is a managed Reddit presence rather than another content farm.
Why Reddit shapes what ChatGPT recommends
When ChatGPT, Perplexity or Google AI answer a buying question, they search the web and summarise what they find. For "best", "vs" and "is it legit" questions, the pages they find are very often Reddit threads, because those threads rank on Google and read as honest user opinions. A brand that is absent from those threads is usually absent from the answer, however good its own website is.
That also works against you: an old thread with an unanswered complaint can be the first thing an assistant says about your brand. Part of our job is to make sure the discussions about you are current, accurate and fair.
The prompts worth winning
Not every prompt is worth the effort. We focus on the ones typed right before a purchase:
| Prompt type | Why it matters |
|---|---|
| best [product] for [use case] | The buyer has decided to buy and is picking a brand. |
| [brand] vs [competitor] | Two names are on the shortlist, one will win. |
| alternatives to [competitor] | A competitor's unhappy customers, ready to switch. |
| is [brand] legit / worth it | Last check before paying: one bad thread can lose the sale. |
| how do I [solve problem] | Earlier stage: the answer often names a tool or a brand. |
How we work
1. Prompt audit
We list the buying prompts your customers type into ChatGPT (best X for Y, alternatives to Z, is X worth it) and record who is recommended today, with which sources. That list becomes the scoreboard we report on every month.
2. Source mapping
We identify which pages and threads ChatGPT leans on for those prompts. In most categories, community discussion (Reddit above all) and comparison content dominate over brand pages.
3. Reddit presence
We run warmed, credible accounts and answer real questions in the subreddits your buyers read, disclosing our affiliation when we mention a product. Useful answers survive moderation; ads do not, and removed threads cite nothing.
4. Quotable content
We make your own pages easy for an assistant to quote: the answer in the first two sentences, plain headings that match the question, specifics in text rather than images.
5. Monthly measurement
We re-run the prompt list on a fixed schedule and report whether you are recommended, mentioned without a link, or absent, plus the leads that came from the threads we run.
ChatGPT agency, SEO agency or PR agency?
| Option | What it changes | Limit |
|---|---|---|
| ChatGPT / Reddit agency (Upnext) | The third-party discussions assistants quote for buying prompts | Takes weeks, not days |
| SEO agency | Your own site's rankings | Does not control what others say about you |
| PR agency | Media mentions and articles | Expensive, and rarely about "best X for Y" questions |
| Doing it in-house | Full control | New accounts get removed; months of learning |
What we do not promise
- • No guaranteed wording inside an AI answer: no agency controls model output.
- • No overnight results: presence is earned over weeks, not days.
- • No fake reviews or invented testimonials, ever.
- • No mass brand-dropping: it gets removed and hurts the account.
Frequently asked questions
What does a ChatGPT marketing agency do?
It works on the sources AI assistants use to build their answers. For recommendation prompts (best X, X vs Y, alternatives to Z), those sources are mostly community discussions like Reddit threads and comparison pages. The agency makes sure your brand is present, accurately described and recommended in those sources.
Can you guarantee that ChatGPT will recommend my brand?
No one can guarantee the wording of an AI answer. What we control is the inputs: the prompts we track, the threads we take part in and the quality of what we post. We measure the result every month on a fixed list of prompts, so you see whether you are recommended, mentioned or absent.
Why Reddit and not only my own website?
For buying questions, assistants favour what real users say over what a brand says about itself. Reddit threads also rank on page 1 of Google for many review and comparison searches, and Google AI Overviews and Perplexity often quote them. Your own pages still matter, so we also make them easy to quote.
How long does it take to see results?
First posts and comments go live within the first weeks. Changes in Google rankings and in AI answers build over 2 to 3 months, because assistants and search engines need time to retrieve and trust the new discussions.
How much does it cost?
Our monthly plans go from 1,000 to 4,000 euros excluding VAT, with no long-term commitment. Every plan includes a live client dashboard and a monthly report on the prompts we track.
Which brands is this for?
Brands whose buyers compare before purchasing: ecommerce, SaaS, prop firms and trading, VPN and cybersecurity, iGaming, and agencies. If nobody in your category asks for recommendations, AI visibility is not your main lever and we will tell you on the call.
Related reading
Go deeper with our Perplexity SEO guide and how to warm up a Reddit account, then read how to get recommended by ChatGPT with Reddit. We work with ecommerce brands, SaaS companies and agencies.
See if this fits your brand
A free 30-minute call: we look at the prompts in your category, who is recommended today, and whether Reddit is a realistic lever for you.
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