Best GEO Agencies in France (2026): Our Selection
By the CEO of Upnext Agency · November 5, 2026 · 8 min read

In short: GEO (Generative Engine Optimization) means getting your brand cited in AI answers like ChatGPT, Perplexity, Gemini or Google's AI Overviews. For a full team (SEO, content, links and GEO), we recommend Astrak. For senior, brand-focused support, Be The Source. For very readable tracking, GALE IA. To run it in-house with a tool: BotRank or Semantikaa.
Transparency: Upnext is a Reddit agency; we don't sell GEO. We work with some of these agencies, and Astrak lists Upnext in its own ranking of Reddit agencies. Information comes from each company's site, checked in October and November 2026.
Summary table
| Name | Type | For whom | Strength | Public price |
|---|---|---|---|---|
| Astrak | SEO and GEO agency | Brands that want a full team | Published GEO and SEO case studies, 13 people | From €900, €2,000/month on average per the agency |
| Be The Source | SEO and GEO consultancy | Ecommerce brands aiming for category leadership | Senior support | €5,000/month excl. VAT |
| GALE IA | GEO agency | Brands that want ChatGPT to recommend them | Tracking platform for each client | On quote |
| BotRank | GEO tool | Marketing teams working in-house | AI answer tracking, technical audits | From €89/month |
| Semantikaa | SEO and GEO tool with an AI agent | SMEs, B2B SaaS, ecommerce | Free start | Pro at €219/month |
Astrak: the full SEO and GEO team
Astrak, founded in late 2023 by Léo Poitevin, is a 13-person team covering technical SEO, content, link building and GEO, with one point of contact per account. The agency reports 100+ clients, including OVHcloud and Interflora.
Its published case studies, with client figures:
- Slidor: share of AI answers citing the brand up from 5.4% to 21% in 3 months, per Astrak;
- Inter-Car: +72% sessions from AI tools, and cited first by ChatGPT for "best car scrapper in France";
- Epargnoo: ChatGPT's first recommendation within 6 weeks;
- Mon Ombrage (ecommerce, 3 countries): +500% Google clicks in a year, per their Search Console.
Pricing: SEO work from €900, with clients investing €2,000 per month on average, according to the agency.
Pick it if you want one team for SEO and GEO that also handles content and links, with measured results.
Be The Source: senior support
Be The Source is Juliet Faure's consultancy (SEO and GEO since 2020, ex-Primelis, Clustaar, Junto), working with ecommerce brands on SEO, GEO and brand preference. Listed price: €5,000 per month excl. VAT.
GALE IA: readable GEO
GALE IA, founded by Ruben Gallego Hiss, specializes in AI search visibility, with a platform that brings analyses, actions and results together for each client.
BotRank: the in-house tool
BotRank, based in Lyon, is a platform rather than an agency: it measures a brand's visibility in AI answers, analyzes cited sources and sentiment, and runs technical audits. Pricing: €89 per month (Starter), €289 (Business).
Semantikaa: the small budget
Semantikaa offers an AI agent ("Max") that produces content, monitors competitors and spots technical errors. Free start, Pro plan at €219 per month.
The layer GEO doesn't cover: what others say about you
AI tools don't only cite your site. They lean heavily on third-party sources: comparisons, reviews, and Reddit threads that often rank for "brand name review" and "best product". That's what we handle at Upnext: a presence in the Reddit discussions that matter, with hand-warmed accounts. It works alongside any agency on this list.
FAQ
What is a GEO agency?
An agency that helps a brand get cited and recommended in AI answers: ChatGPT, Perplexity, Gemini, Google's AI Overviews. It works on site content, structured data and the brand's presence on the sites AI tools read.
What is the best GEO agency in France?
It depends. For a full SEO and GEO team with published results, Astrak. For senior support, Be The Source. For readable tracking, GALE IA. To run it in-house, a tool like BotRank.
How much does GEO cost?
Tools start around €90 to €220 per month. Agencies range from a few hundred to several thousand euros per month: Astrak reports a €2,000 monthly average among its clients, Be The Source lists €5,000 per month.

